Leading Digital Strategy Speaker

Since starting my first business blog in March of 2005, I’ve been a thought leader in understanding how small business owners can improve their bottom line through the effective use of social media.

Currently, I head the social media team at Dun & Bradstreet Credibility Corp (“DandB”) out of our corporate offices in Malibu, CA. We’re an extremely well-funded startup led by CEO Jeff Stibel that raised $200 million in July ’10 to buy D&B’s small business-focused assets.

My social media team is focused on implementing interesting BtoB campaigns such as our award-winning CredibilityLIVE events while also maintaining a credibile social media presence through our blog (Credibility Insights) and on sites like Twitter (@DandB), Facebook (/DandBCredibility) and LinkedIn (Dun & Bradstreet Credibility Corp).

My success as a online marketing consultant & executive has earned me labels like “Mr. Social” (San Fernando Business Journal), “builder of the real estate blogosphere’s infrastructure” (LA Times), quoted in sources like the Wall Street Journal and the New York Times as an expert in online marketing.
Looking for a Dynamic Business Speaker? 

The best online marketing strategies are constantly changing as the tools evolve, so I’m yet to ever give the same presentation twice…   However there are some general themes that I’ve been covering for years such as building a successful business blog, promoting yourself through social media and optimizing your search engine presence through SEO.

To give you a flavor of how I approach speaking, here are two presentations I’ve given recently.  The first gives on overview of how professionals can use their website as an online marketing hub by appropriately integrating social media best practices, while the second presentation is specific to best practices around search engine optimization (SEO).

Creative SEO

View more presentations from Dustin Luther.

Previous Speaking Events

Some of my previous speaking events include:

Reach out so we can talk about how to make your event a success

What others are saying?

John Hickey, Past President of the Pasadena Foothill Association of REALTORS: “ Dustin’s grasp of Internet Marketing issues and technology related to Real Estate Sales and Marketing is amazing. As a speaker he is dynamic, knowledgeable and easily relates to a wide range of people”

Ginger Wilcox, COO of the Social Media Marketing Institute and author of Blog by the Bay: “Dustin has been nicknamed ‘the blogfather’. His knowledge about Social Media and Online Marketing is unmatched, his enthusiasm is contagious, and he delivers more than what he promises. Whether you are looking for a speaker or a social media strategist, Dustin is by far one of the best in the business. He is truly tops in the field.”

Daniel Rothamel, popular speaker and founder of the Real Estate Zebra: “Dustin has an enthusiasm for technology and helping people that is evident in everything he does. I recently asked Dustin to give a presentation for Inman Blogger’s Connect NYC ’09, and Dustin wowed the audience with his knowledge of the subject, and his ability to share it with others. No one can argue with the fact that Dustin’s knowledge of technology is vast, but his enthusiasm for sharing and using that knowledge to help others truly makes him stand out. If you ask him, he’ll tell you that he talks to fast when he presents– I happen to think that he is just so eager to share and help and watch people learn that the words can’t come fast enough. I have seen Dusin give presentations and moderate panels for large and small audiences. No matter what his audience, Dustin always finds a way to engage them and make sure that they come away with more knowledge than they came in with, and a way to act on that knowledge. That is truly a valuable skill. Let Dustin inspire you or your group. But be very careful if you do– you are likely to be infected with an unquenchable enthusiasm to act upon the tons of knowledge you are sure to gain. Enthusiasm just makes Dustin talk fast. No telling what it will do to you…”

Gahlord Dewald, President/Janitor of Thoughtfaucet: “Dustin moderated a panel I was on. The topic was website analytics for an audience of real estate brokers, agents and technologists. Dustin handled the questions from the audience well, directing them to the most capable and interesting speakers. He also generated insightful questions of his own and kept the whole thing moving along. He helped to make a somewhat arcane topic engaging and informative.”

Eric Fredericks, Founder of Walkable Neighborhoods: “Dustin and I gave a presentation together on “Public Engagement Through Web 2.0” in San Jose. He absolutely wowed the room full of non-technical urban planners. Dustin is just one of those one-in-a-million types of people that can so easily inspire others. You just know he will go on to do great things. On top of that, he is a super nice guy!”

You’ll be able to see many more recommendations from industry leaders after you connect with me on LinkedIn!