Capturing the Hallway Conversations at NAR

Last Friday one of my companies, Spinnio, ran a live video chat with David Arquette at his Propr Clothing store that was hosted by Shira Lazar. It was so much fun with the two of them (and the many guests that walked into the store during the event) that it’s inspired me to do something similar at NAR this year.

Spinnio at NARMy hope is to create a place to capture some of the most interesting banter of a conference… i.e. the hallway conversations…and then invite you’all to take part. So, I recruited a partner in crime with the plan being that we’re going to stream live video conversations to Spinnio.com throughout the weekend (starting at RE BarCamp San Diego).

And if you want to take part in our conversations, I’ve set it up so you can ask questions and leave comments directly on the Spinnio page using either Facebook or Twitter. In other words, we’re not only going to do mobile video, but we’re bringing in the two most popular social networks so you can take part from anywhere in the world.

The only catch with this operation, is that I have no idea when we’re actually going to turn the cameras on… (although I expect it to be often). So if you want to be notified, make sure to follow Spinnio on twitter, where we’ll do our best to give some head’s up! (Won’t hurt to also make sure you’re following @tyr and @ribeezie since I’m sure we’ll be letting people know through those accounts as well)

And finally, if you know someone who should get some time on Spinnio (maybe you!), let me know. As I “confirm” guests for specific times, I’ll update this post!

UPDATE
Ricardo and I are going to use a shared google calendar in order to track guests and allow you to see who we’ve scheduled and when. Here it is:

RE: RnD, Let the games begin!

Wow! What fun!

After announcing the new radio show that Rob and I are launching Thursday morning at 9am PST/noon EST, there’s been a whirlwind of activity… including some great coverage on sites like GeekEstate and Sellsius

We have some great guests lined up and some real estate companies have stepped up to the plate to provide some very cool prizes!   Here are the things we’ll be giving away on the show:

I’m expecting we’re going to have an active audience on the call and look forward to getting a bunch of folks involved… However, in addition to the banter of Rob and myself, we’re expecting some great conversations with:

  • @nik_nik on using twitter for your Business
  • Joseph Ferrara on the social media code of ethics that NAR recently released!

So, you want to know how to win the great prizes??? That’s one of the first things we’re going to discuss on the show, so you’ll want to be there promptly!

And if you want to call in so you can banter with us on the show and in the chatroom, follow the instructions on our Talkshoe page

Otherwise, if you just want to listen in, then you should be able to stream the show directly from this widget starting tomorrow morning at 9am PST!

And finally, to make sure you get updates about future shows, make sure you become a fan of our Facebook page: http://rernd.com/

4realz Roundtable is Back: Using Facebook Pages to Generate Business!

[Update: What a great roundtable discussion. Thanks so much to Reggie Nicolay, Ricardo Bueno, Loren Nason, Mike Mueller, Stacie Wells and Brad Nix for joining the roundtable! If you missed the call, you can now listen to a recording via the TalkShoe widget to the right.]

Inspired by a conversation with Ricardo Bueno, I’ve decided to bring back the 4realz Roundtable radio show for a ONE more show!

This Thursday at 2pm PST, we’re going to have a conversation with real estate professionals on how to use Facebook Biz Pages to market yourself and I want you to take part!

Taking part is easy, but there are so many ways to take part it can seem a bit confusing. To simplify things, I’ve tried to break down the most common options here:

  • To simply listen to the conversation from your computer, return to this blog post at 2pm PST (5pm EST!) and click on the play button of the widget in the top-right of this post! This will stream the conversation to you through your computer!
  • To simply listen to the conversation from your phone, at 2pm, call this number: (724) 444-7444 and use this call ID: 20339. You’ll then be able to listen to the entire conversation from your phone (or more likely speaker phone!)
  • To listen to the conversation AND join the chat room, head over to the 4realz Roundtable TalkShoe page a few minutes before 2pm. As soon as you’re logged in, you’ll be able to start chatting with everyone else who’s logged into the call. You’ll also be prompted to stream the call on that page. While it’s not necessarily, I recommend that you sign up for a free TalkShoe account because it will let the rest of us identify you easier within the chat room!
  • To talk part in the call AND join the chat room, a few minutes before 2pm, call this number: (724) 444-7444 and use this call ID: 20339. Then join the chat at the 4realz Roundtable TalkShoe page to let me know you’re on the call. I’m not going to let EVERYONE who’s interested be on the call at all times (the quality deteriorates quickly with too many people), but I will unmute people as they let me know (through the chat room!) that they have an interesting question to ask and/or some insight they’d like to share.

Hopefully, you can see that taking part is really not that complicated… For most folks, listening to the conversations while taking part in the chat room is the best option!   Because the 4realz Roundtables attract some great people within the industry, I think you’ll find we’re going to have a great conversation where we’ll be able to share some great insights!

So far, I know that Ricardo Bueno will join me on the call, and I’m pretty sure Loren Nason is going to join to talk about some of the ways he’s been adding interesting apps to business pages.   In addition, I’ll be updating this post to add a few more people as we get closer to the call. If you’re doing some interesting things with Facebook Pages and interested in sitting at the roundable, let me know in the comments!

By the way, if you’re new to the concept of the 4realz Roundtables, check out some of the conversations we had last year where I was able to bring together some really great people talking about all kinds of interesting real estate conversations. If my consulting work hadn’t ramped up in such a major way, I’d probably still be doing these conversations on a weekly basis because they were so much fun (plus, I learned a bunch each week!) Some of the topics we took on last summer were:

4realz Roundtable: Effect of FDIC/Treasury Actions on Home Buyers and Real Estate Industry

[NOTE: we had a wonderful show and you can listen to the entire episode at the bottom of this post!]

This week were going to cover the obviously hot topic of the effect of the actions taken by the government in bailing out and/or helping secure IndyMac, Freddie Mac, and Fannie Mae will affect the real estate industry.

This week’s guest is Lawrence Yun and as the chief economist for the National Association of REALTORS, Lawrence is sure to bring an incredibly interesting perspective.  He’s constantly traveling around the country talking with people about their local markets… and whenever he’s stopped by real estate technology circles, like trips to Portland and Virginia, he’s impressed the locals tremendously.

As always, you can get information on how to (1) listen to the call live, (2) take part in the live chat and potentially take part in the conversation by following the (relatively simple) information on the 4realz Roundtable TalkShoe page.  My guess is that this will be one of the more popular shows yet, so I’ll likely only be taking live callers based on folks who ask interesting questions in the chat room!

Also, in order to better accommodate Lawrence’s schedule, I’m moving the call to one hour later than usual.   The show will be on Thursday, July 17, at 5pm PST (8PM EST).     I definitely hope you can join us for a conversation on this timely topic!

UPDATE #1:

What an great show.   Thanks so much to everyone who took part!

Jonathan Miller, Jillayne Schlicke and Rhonda Porter really helped provide an excellent base for a roundtable discussion with Lawrence.   In our one hour conversation we covered so much ground… and I only wish I had the bandwidth to transcribe the whole thing (or even take better notes during the conversation!).

Nonetheless, we covered looked at how the real estate market would be affected by issues such as banks bailouts, freddie/fannie mac troubles, isues with jumbo loans, REOs, consumer confidence, government actions, sustainable housing, inflation, and much more!   If you’re interested in getting an in-depth look at the real estate market and where things are headed, then you can listen to the entire show right here:

[podcast]http://recordings.talkshoe.com/TC-20339/TS-128183.mp3[/podcast]

UPDATE #2:

There are great conversations going on about this topic on both Rain City Guide and ActiveRain. Also thanks to Jim Duncan, Ardell DellaLoggia, Jonathan Miller, Rhonda Porter and Tom Royce for helping to spread the word!

4realz Roundtable @ 1pm PST: How Appraisal Rule Changes will Affect Real Estate Professionals

[Update: you can now listen to the show below]

I’m downright excited about today’s show!

The plan is to dive into how the Cuomo/Fannie Mae/OCC appraisal rule changes are going to change the mortgage brokerage industry…. and affect real estate professionals in general!

So far, I’ve confirmed that Jonathan Miller of the Matrix will be joining us in addition to the usual suspects at the Roundtable!   I’m excited and hope you’ll follow this link at 1pm today to join the conversation!

UPDATE:

What a great conversation!   We had Jonathan Miller, Rhonda Porter and Jessie Beaudoin at the roundtable today along with a great crew of people listening in and chatting.

Just some of the topics we discussed included (1) an overview of the new regulations, (2) how the changes will affect loan originators and (3) what types of policies should we be looking at to really fix the problems within this segment of the industry.

Thanks again everyone for taking part.  For everyone else, you can listen to the show here:

[podcast]http://recordings.talkshoe.com/TC-20339/TS-128181.mp3[/podcast]

4Realz DeepDive: Is RE BarCamp worth attending?

[Note:   The DeepDive conversation is now posted at the bottom of this article!]

Join me next week on Wednesday (7/9) at 1pm PST when I get a chance to interview the organizers of RE BarCamp on why they are putting this event together and what they hope to accomplish!

RE Bar Camp
RE BarCamp

So, who am I going to grill?   Andy Kaufman, Brad Coy, Todd Carpenter and Jay Thompson have all confirmed that they’ll be on the call.  It’s a great group of people, so I’m positive it will not only be fun, but we’re likely to cover a lot of ground including:

  • What is BarCamp?   And what is going to happen there that won’t happen at RE Connect?
  • What type of person do you think will get the most value out of RE BarCamp?
  • If someone wants to help you guys organize, how should they get involved?

But I also want to include your questions, so feel free to log into the chat or call into the show just like the typical 4realz Roundtable…

However, what’s up with the name: 4realz DeepDive?

Ever since I started doing the 4realz Roundtables, I’ve wanted to have a channel to talk more specifically about individual products (and especially product launches) with company executives, or in this case, talk about events with event organizers.

On a DeepDive conversation, I’m going to limit the number of guests who are “on air” the entire show to just me and the official guests.  However, using a format more standard in the radio industry, I’m plan to unmute listeners if they have specific questions they want to ask people on the show!   No doubt that this format is just an experiment and you, the listeners, will be the judge if it works or not!  😉

By the way, I’ve been doing something similar, where I interview just one person per show, on Rain City Radio for the past few weeks, and I can see how that format could really compliment the 4realz Roundtable discussions!

Also worth noting…

At the request of more than a few people from the East Coast, I’m going to try a new time slot for next week’s 4realz Roundtable… (That’s right, there’s going to be 2 shows next week: a Roundtable and a DeepDive!) Next week’s roundtable discussion will be on the usual day (Thursday), but at a new time (1pm PST).

And next week should be great as we’re going to cover how the Cuomo/Fannie Mae/OCC appraisal rule changes are going to change the mortgage brokerage industry.   This is a topic that was suggested to me by two people after the very first roundtable on the DOJ/NAR settlement conversation, so I’m glad that we get to make this happen!   I’ve already confirmed Jonathan Miller of the Matrix as a guest on the show, so i know it is sure to be both interesting and informative.

UPDATE:

You can listen to this great conversation here:

[podcast]http://recordings.talkshoe.com/TC-20339/TS-129850.mp3[/podcast]

Some of the details:

  • Official Website: http://rebarcamp.com/
  • Time: July 22nd (Tuesday before RE Connect), 9am registration. Event from 10am to 6pm.

You can help by volunteering to:

  • Help set-up the room the night before (see RE BarCamp for details!)
  • Help create an information factsheet for the event (ask Andy Kaufman for details!)

And if you’re planning to show up, it’s free, but they’re asking that you fill out the official RSVP which was only set up a few days ago!

4realz Roundtable: Marketing Real Estate with Video

[Note: This turned out to be an awesome conversation…  You can see who participated in the call as well as listen to the conversation at the bottom of this post!]

On this week’s 4realz Roundtable, I’m really looking forward to discussing marketing with video… and in particular, how real estate agents are effectively using video to promote themselves, their communities and their listings.

My concept of video is pretty broad and includes virtual tours… Some of the companies I imagine we’ll cover include ways to market using YouTube, TurnHere, WellcomeMat, Real Estate Shows, Vimeo, MLBroadcast Vidlisting, and Utterz.

PLEASE NOTE:

Because I don’t want to butt the roundtable up too close to the forth of July weekend, I’m MOVED the time to Wednesday, July 2nd.    So, for this week only, please join us at 4pm on Wednesday for what should be a great Roundtable!  As always, the call in telephone number and links to the chat can be found on this page: http://www.talkshoe.com/tc/20339

UPDATE:

We had such a great conversation!  I really want to thank all the people who joined up to take part in the conversation including:

You can listen to the conversation here:

[podcast]http://recordings.talkshoe.com/TC-20339/TS-128180.mp3[/podcast]

This Week’s Roundtable: Tech Tools to Serve Sellers Better?

[UPDATE: This edition of the 4realz Roundtable is now live and you can listen to it at the bottom of this post!]

As part of my hunt for new marketing tools for agents, I’d love to take on a relevant topic similar to how we took on tracking and analytics for agents last week.

With that in mind, I’m planning for Thursday’s discussion to focus on tech tools that help agents serve sellers better…. And here’s where you come in.   What types of technologies and/or tools should we cover?

Some thoughts that come to my mind include single property websites and listing syndication services… But I know there is more? What about tools that help agents get sellers to price properties more appropriately like Altos Research Reports?

I’d love to hear from you about the technology tools available to agents that can help them serve sellers better!   In particular agents, if there is some tricks or tips you’d be willing to share, I’d love to hear from you and potentially get you on the show!

Also of interest, I’ve started summarizing the relevant websites taken from our previous Roundtables on social networking, home valutions and analytics for agents within the Tool Shed!

UPDATE:

What an awesome crew we had on the call today:

If you’re an agent looking to increase your knowledge on how to use simple technology tools to increase your business, here are just some of the tools that were mentioned in the podcast:

Some great stuff!   Thanks again to everyone who took part!  For everyone else, you can listen to this edition of the 4realz Roundtable here:

[podcast]http://recordings.talkshoe.com/TC-20339/TS-124626.mp3[/podcast]

4realz Roundtable: The Value of Home Values

I’ve got something special planned for this week’s 4realz Roundtable. In honor of Realtor.com’s release of the home valuation tool, we’re going to cover the value of online home values!

Join us on Thursday at 4pm (PST) to take part in the conversation!

Of course, the discussion is what makes the 4realz Roundtable work, and so far, I’ve confirmed three great guests for the conversation:

And, of course, YOU are always invited to join the conversation. For the past two week’s we’ve had an active chat conversation going on during the call, which has been just as interesting and entertaining as what gets recorded! 😉

(By the way, I reached out to the realtor.com team, but received no bites in terms of people who were willing to sit at the 4realz Roundtable…)

Here’s a general outline of things I hope to cover:

  • Discussion on the background on online AVMs
  • How have perceptions of online AVMs changed over the past two+ years… Both within the industry and among consumers
  • What are some of the interesting legal issues surrounding AVMs in terms of privacy issue
  • Is there a reason to think that AVMs will get better in the future?

If you have other topics you’d like us to cover, please let us know in the comments and/or join us on the call and ask the question yourself! I’m going to do my best this time to make sure we reach out to some more of the people who call in to make sure we hear from you during the call!

UPDATE:

I’ve confirmed a few more guests for today’s show:

UPDATE 2:

What a great conversation!  Things definitely got a bit rough with David G on the hot seat for a bit, but overall, I had some great insights from the conversations and hopefully you will to!   If you haven’t listened to the conversation on the value of online home values, then listen here:

[podcast]http://recordings.talkshoe.com/TC-20339/TS-122563.mp3[/podcast]

4Realz Roundtable: Getting Value out of Social Networks

Today (Thursday) at 4pm PST, I’m going to hosting another podcast and you’re invited to participate live! Today’s topic? Getting Value out of Social Networks

Here are some of the issues, we’re likely to explore:

  • With some of the new social networks for real estate launching recently (like MyDealBook & RealSeekr), how are they trying to differentiate themselves? And what chance do they have for adoption?
  • What should real estate professionals look for in a social network?
  • What are some keys to success for social networks trying to reach into the agent community?
  • What does it take to do well in micro-blogging environments like Twitter and Plunk?

I’m not sure how many of these issues we’re likely to cover and I honestly don’t mind if we get inspired to go way off topic!

Assuming you haven’t been officially seated at the roundtable, there are two ways for you to participate in today’s conversation.

  1. Call in. Register with TalkShoe (it’s free) and call into the conversation. (More info is on this 4realz Roundtable page). Then when you feel inspired to ask a question or leave a comment, let us know in the chat room and I’ll open up the floor to you.
  2. Chat. You can simply log into the conversation (Again, more info is on this 4realz Roundtable page), and use the chat feature to ask a question.

I’m really getting excited about this and hope you’ll tune into the live show.

UPDATE!!!

We’ve got a great lineup this week. As I mentioned in an earlier post, there’s a number of people who will always be invited for a seat at the roundtable… So far, some of the regulars who will be joining us today include:

Plus, in order to give an on-the-ground perspective, I’m extremely thankful that both of these guys will be joining us today:

This should be a blast, so please join in the conversation live at 4pm PST (7PM EST).

UPDATE 2:
[podcast]http://recordings.talkshoe.com/TC-20339/TS-122374.mp3[/podcast]
You can listen to a recording of the podcast here: