Both Zillow AND Top Producer have come on as sponsors!
As you can imagine, the more sponsors that we can bring on board, the better for everyone involved because (1) it helps to drive the cost of the event down for real estate professionals and (2) it gives attendees who’ve earned “REALZ” more ways to spend their marketing dollars!
As always, Jim and I are being very selective in who I reach out to for sponsorship. I really want to make sure that we’re only inviting companies that can demonstrate that they add real value to real estate professionals.
So why are we seeking out sponsorship from Top Producer and Zillow?
In many ways, my real estate blogging experience really took off at the same time as Zillow. I learned a ton from meeting up with that team while I was living in Seattle, as well as covering them in their early days! In many ways, RCG really started to hit it stride around the early days of Zillow (Our traffic more than doubled the month they came launched!). However, beyond just a great relationship, I’ve always watched Zillow grow into a company that has added real value to real estate agents all over the country! At a recent event where I spoke alongside Sara, I was impressed with the examples she’s able to show of agents quickly being able to generate a great ROI with their product.
The Top Producer team has done some wonderful things for me in the past including sponsoring my round of educational seminars (when a virtual who’s who of the RE.net showed up!). But beyond the seminars, the TP team showed a real interest in reaching out to me while I was at Move in order to get my ideas on how they could improve their product. The organization is filled with wonderful people doing a great job meeting the needs of existing clients as well as making commitments to continuously integrate and improve their product to meet the changing needs of real estate agents.
I honestly couldn’t be happier that so many wonderful real estate companies are willing to take a chance on sponsoring the 4Realz Education seminars!