Implementing Google Authorship

I really want to get a better handle on google’s concept of authorship… As I find it’s always best to learn by trying to implement things, I spent some time this afternoon trying to configure myself as an “official” author within google search results. The idea is that my profile photo should show up next […]

Want your website to convert better in 2013?

Pretty sure just about anyone looking to improve their website performance could learn something from Gahlord’s webinar on configuring goals on Google Analytics…

How important is creativity in your SEO campaign?

A few months ago, the Council of Residential Specialists asked if I’d be interested in giving a webinar presentation on SEO.  Of course I was interested (It’s scheduled for tomorrow!) and in putting the presentation together, it forced me to reexamine the state of SEO… and how to really get value out of an SEO campaign. […]

Talking Real Estate SEO with Aaron Majors

I’m working out of Portland this week in prep for the BuzzRE PDX event tomorrow (which is gonna rock thanks to an awesome speaker lineup!)… and the talk of the M Office is Aaron Majors’ success (and enthusiasm) for the SEO work he’s been doing on his Portland Homes site. Here’s the interview I just […]

With Promoted Posts, Facebook is Targeting Google’s Adwords

After writing my last post on why I think the ability to promote posts on Facebook is going to be huge, I realized I didn’t capture the “why” very well…  We already know that Facebook recently passed google.com in terms of raw traffic, and yet the industry around turning that traffic into real business is […]

You’re probably paying too much for Google Ads!

Realtors: Have you ever had a call from a random sales guy that goes something like this? Sales guy: “Hello, you already know how important it is to be at the top of google search results for “[your city] real estate”. Unlike some services that are auction based, I can get you there with for […]

Wish your site ranked higher in google s…

Wish your site ranked higher in google search results? Wish you knew more about how to make this happen? Google just released their own SEO report card that grades their own websites on key factors relevant to ranking well in search results. This report highlights the on-site SEO issues that they look at and gives […]

I’m totally missing the buzz… I’ve b…

I’m totally missing the buzz… I’ve been playing with Google Buzz for a few days now and I know I must be missing something *big* because the ONLY thing I’ve found interesting about it so far is that by connecting with a bunch more people on the google platform, I now get more articles showing […]

Was doing some searching to see how Lins…

Was doing some searching to see how Linsey might be able to turn on Google Apps Labs on her account, when I came across Google’s URL shortener service specific to hosted domains. It was super easy to install and lets me send links out using any subdomain of 4realz. I choose the subdomain “z” (i.e. […]