What does it mean to be influential online?

No doubt I’ve got all kinds of theories on how to measure online influence, and even went so far as to outline them a bit in this comment, but for now, I just thought I’d just share my excitement that Sarah Needleman of the Wall Street Journal wrote a great article about one of the theories I’ve been working on with the D&B Credibility team and the resulting list of the most influential twitter people in the small business community.
(and if you’re interested in lots of details from an earlier iteration of this concept, check out this post: 50 Most Influential Real Estate People on Twitter)

Update:
Just noticed the WSJ published an interview that the journalist, Sarah Needleman, did for the show “Digits” about the list:

Small Biz Win for Dell!

I was pleasantly surprised to find an uptick in interest (including more than a few emails!) from people over the past day or so regarding my toolshed where I’ve summarized some of the best technology and marketing tools for real estate professionals.

Checking my stats, I noticed that most of the traffic was from Facebook, so I immediately assumed it was from my Facebook Page, which really has been growing at a ridiculous rate lately… (700+ fans in the last week alone!) However, looking a bit closer at the stats, I noticed the ToolShed was featured by Dell’s Small Business Facebook Page.
Dell Small Business Link to 4realz

How cool is that! Thanks Dell! I’ve put a lot of love into that page over the past year, so it’s much appreciated that you picked up on the work that’s gone into it!

And truth be told, almost all of the information on the page came from things learned from hosting 4realz Roundtable conversations last Summer… so I thought I’d take this chance to also share my appreciation with the real estate professionals who took part in that fun endeavor last year!

<shhh> don’t let the Dell folks know I run my small business off a mac… although I do have a Dell projector that rocks! </shhh>